Au Coeur is French for “at heart.”
I’ve blogged off and on since middle school (back before online journals were even called blogs), took a break toward the end of college, and then, as I neared my twenty-fifth birthday, felt the itch to start blogging again. I started this blog in 2010 as a way to share my experiences striving to match my reality to the dream and vision I have for my life. It is a blog about finding joy on the road to becoming who I am at heart, even in moments when joy feels out of reach — what I call the “not-quite-there.”
This blog, this path, has taken me from the life of a full-time working mother in New York’s Hudson Valley to the life of a stay-at-home mother in Nantucket, to 10 months in northern Wyoming cowboy country and now to Northern Colorado, where I own a digital marketing agency with my husband, Chris. I write about balancing business ownership with a growing family, mothering my daughters, attempting to meet personal goals, and other bits and pieces of life.
I’m a 30-something who got married right out of college to a fabulous man, Chris, who has been my life partner for more than 10 years and is now my business partner too. Together, we have two daughters and another little pumpkin on the way.
I always knew that I wanted to be a mom, but what I didn’t know is that I would discover a love for entrepreneurship. I was a stay-at-home mom on Nantucket, babysitting to help make ends meet, when a friend asked me to help her set up her WordPress site because she liked my blog. One thing led to another, and soon I was designing and developing websites as a freelancer – plus helping with all sorts of other marketing-related things.
Though I initially fought it (I had dreams of owning a maternity store and doing lactation consultation work), I eventually realized that not only was I good at online marketing, but I liked it too. After freelancing off and on for three years, in 2014, I decided to get serious about making my business legitimate. In 2015, my husband caught the bug and started helping part time – by the end of that year, we realized that our dream was to have a business that fully supported our family and for both of us have the freedom of self-employment. In January 2016, we rebranded my business from Au Coeur Design to Road Warrior Creative, and I took a break from blogging to focus on the new company. We set financial goals, and by May of 2016, Chris gave notice at his job.
In addition to running my business, in January 2015, I also founded and became the board chair of a 501(c)(3) nonprofit, Allied Women Entrepreneurs, which helps women to start and grow businesses. I’m a co-organizer at the Fort Collins WordPress Meetup, and an instructor at the Larimer Small Business Development Center.
Owning a business with my husband was never in the plans, but it turns out that it was just what we needed. If you look through the archives of this blog, you’ll see all the amazing adventures that our family has been on, through 5 states and lots of ups and downs. We still have grand visions for the future and plenty that we want to accomplish with our little family, but this roller coaster life appears to be moving in the right direction.
Have something to say? The easiest way to comment about something I’ve written is to leave your thoughts in the comments section of the post it relates to. Emails can take me quite a while to respond to, but I almost always respond to comments within a 24-hour period. If you do want to email me, you can do so below. You can learn more about my business or how to work with me at roadwarriorcreative.com. For WordPress help or small business startup advice, I recommend visiting the links for AWE, the SBDC, or the meetup, above.